Love Liscard initiative is here!

Love Liscard, a partnership between Wirral Chamber of Commerce, local businesses and Wirral Council has been successfully launched.

The initiative will deliver a cleaner and safer Liscard and by encouraging business owners and the public to share their experiences of Liscard, it will support ways to improve the town. Since its launch, Town Hosts, Arfon Williams and Ian Davies, have been busy engaging with local businesses, together with welcoming visitors and acting as a direct link between businesses and service providers.

A number of businesses have already contributed by sponsoring the planters along Liscard Way which have been filled with colourful plants and flowers, Laurie’s The Jewellers, McDonald’s, The Flower Boutique, Tax Assist, K L A S Accountants, and P. R. Jewellery have all taken part in this venture which has brought fresh vibrancy and colour to the shopping area.

With ongoing efforts to drive improvements the Town Hosts are also engaging with Wirral Council to address any issues highlighted by local retailers.

During September the Town Hosts spent the day at the MACS Family Fun Day at Parkfield Farm in Meols, and by supplying the charity with the Love Liscard Gazebo it enabled greater promotion of the initiative to a wider audience.

Paula Basnett, CEO of Wirral Chamber of Commerce said “We have had a very positive response for the Love Liscard initiative. It is abundantly clear that all concerned – councillors, business owners and residents – are passionate about the town and by providing us with feedback and ideas we will now look to develop these over the coming months. By being very visible, the Town Hosts have now become a key part of the initiative and will continue to engage with all parties as we move forward.”

Councillor Bernie Mooney commented, “Wirral Council and Wirral Chamber of Commerce has created this initiative to make a real difference. We are confident that Love Liscard will support traders by building their confidence, whilst also attracting new visitors to the town. Its economic heart is the centre of Liscard and it is vital that we succeed, so we will build a real sense of community so people will recognise Liscard as a hub for retail and business growth.”

If you would like any further information on Love Liscard, please call us on 0151 650 6940 or email